Appointment of Dealers, Distributors and Stockists
The owners, businesses or franchises that are looking to appoint dealers and distributors in India or aspiring individuals and businesses look for agency/ super stockiest/distribution/PCD/ franchise rights where there is no platform business. With a platform, one can appoint Dealers, Stockists, Distributors, Agents and franchises for their companies. As it’s a very hectic process for sales people to appoint C & F Agent/Distributor/Stockist/ Dealer/ Franchise for a long term business association. Sometimes, it’s very worrisome exercise and is time-taking, money and energy for market survey for the collection of information from the retailers and deciding the suitability of your requirements etc.
Appointing Dealers, Distributors, Stockists & Agents
The first step of the establishing agency or distribution center in a foreign country is to gather background knowledge about target market and even legal framework. You can find potential contacts from the trade sources, export inquiries, chambers of commerce etc. This place is an excellent source, in fact unique in many ways.
The next step is to contact all those who could be available or might be interested in acting as agent/ distributor or commercial representative through E-mail, telephone, fax, letter, websites etc. which can be ideal ways of gathering information and filtering, once you’ve shortlisted the potential candidates. That is why you’ve to make a trip to the country for first-hand knowledge of the market and short-listing the candidates through face-to-face interview. Never forget to enlist the services of a lawyer in your target market and your embassy would help you in that regard. Your initial communication happens to be most crucial in attracting sufficient interest and establishing confidence in your product or company.
Your proposal need to be drafted in local language and should include:
- Background of the company
- Detail product information such as specifications, quality, ISO 9000 approval etc.
- Types of sales representation you seek (agency or representation, exclusive and non-exclusive etc.)
- Any availability of information about your target market or end-user
- Deadline for securing representation in local market
Your communication will be reviewed by your legal counsel. Please ensure there shouldn’t make any offer or imply contract during initial round of interaction.
We make the things easier for the entrepreneurs. Any sales or company can find many C & F Agents, Super Stockist, Distributors, Stockist, Dealers and Franchisees info or profiles in one call without visiting the town.
So, you’re free to call us now and tell about your business, your requirements and queries.
